NewsForOne works because it is funded entirely through highly targetted advertising. This means that both advertisers and readers are not wasting their time and are therefore happy. The model is very simple.
Readers are not wasting time because they are not viewing adverts about products and services which do not interest them. They only see adverts related to things they have shown an interest in, and then, we keep the adverts to an absolute minimum, with perhaps ten or so in a single personalised 'newspaper'.
Advertisers are not wasting time and resources because they know that only readers genuinely interested in their products or services are seeing their adverts. Advertisers can even target their adverts not just by interest shown by the reader but also by geographical location (state or county). We make a point of not asking for readers' personal details so that they know they will not be bombarded by unsolicited material. We hate junk mail at NewsForOne and our readers do too!
This means that readers are not ploughling through endless adverts whilst advertisers' adverts are not lost in a sea of other adverts. An example of highly targetted advertising may be something like this. Joe Bloggs receives his personalised 'newspaper' and one of his interests is classical music. An orchestra in the same county as Joe wants to promote an up-coming concert, so all they do is ask us to include their advert in the personalised 'newspapers' of only those people interested in classical music and living in the same county. Therefore, the reader is happy and the advertiser is happy.
We have made it as simple as possible to place adverts in the 'newspapers' of our readers. All you have to do is to complete the form below. You can optionally send us your artwork for the advert or we can create one for you at very little cost. The rate charged depends on the number of projected readers for your advert, so after submitting your advert details we will send you an email to let you know the final cost, along with other details. If you are happy, all you have to do is click on a link to make payment and receive a fully itemised VAT invoice.
If your requirements are more involved, e.g. multiple countries, states, counties or a running advert theme, with different artwork for each issue, then please contact us at advertising@newsforone.co.uk.
By submitting this advertising enquiry you are NOT comitting to anything whatsoever. What happens next is that we will look at your enquiry and calculate the likely number of people who will see your advert and the likely cost of advertising, based on that number. You will be sent an email with the details, and if you are happy, you will be able to click on a link on the email to place an order for your advert and pay for it. Remember: you only pay for adverts that are read by people that are interested in your product or service. It is really as simple as that.
